Cultural Tourism, 3e (eBook) Course_MECH230 The book goes further than
$25.00
Description
The book goes further than any other event management textbook in placing social
capacity management and service culture
yet accessible introduction to the ethical issues arising in business
motivating National Geographic content that features real people
Cultural Tourism, 3e (eBook) Course_MECH230 The book goes further thanOverview: Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. ISBN: 9781000056440 Edition: 3 Publisher: Routledge Format: Digital AU Course: BEVM240
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